MEAN WHAT YOU SAY AND SAY  WHAT YOU MEAN

Event Overview

Emails, letters,  memos, proposals, reports, minutes, presentations – how much of your  day is spent in the process of writing?  And rewriting? And trying to  get it right?  And how do you know if  you got your point across, if the recipient understood what you wanted them to,  or if you came across as abrupt or “fuzzy”?   Whether you realize it or not, people base their impressions of you on  your writing – the format, the style, the content, the flow.  How does yours measure up?  One of the main obstacles  we face is that what we learned about writing while in school doesn’t  necessarily pertain to what is needed in business writing.  We need to update (and in some cases, refresh) our knowledge of writing, spelling, grammar, and punctuation. This interactive and hypercritical event  breaks down the process of writing into steps that ensure you “mean what you  say and say what you mean.”

Who Should Attend this Event:

People who want  to ensure their writing is clear, concise, and communicates the message they  intend; anyone who wants to update themselves on the 21st century  rules of spelling, grammar, and punctuation.

Event Outcomes

Participants of  this event will leave with:

• A framework for demonstrating writing that is  clear, complete, and communicative, while maintaining a natural style
• An understanding of the three important steps  for writing:  pre-write, free write, and rewrite and what you need to do  in each step
• Knowledge of mind-mapping and how it organizes  writing while cutting down on the time spent writing and editing
• Appreciation for how to profile your audience  prior to writing and adapting your writing to appeal to the communication style  of the audience
• Confidence in your choice of words, spelling,  and punctuation (including commas, colons, and semi-colons)
• A better idea of what to look for when editing (including  active voice vs. passive voice, trapped verbs, wordiness, redundancy, and  verbal clichés) so that your message is crystal clear
• Tips for effective proofreading to avoid  embarrassing, and possibly costly, errors

Event Length

This event runs two hours.  It can  be delivered in one session or two 1-hour sessions.